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Understanding data privacy and data sharing in YuTru Digital ID

Data privacy is about users having the ability to protect and control their personal information. It ensures that users have the right to decide how their data is collected, used, and shared, to safeguard their privacy and autonomy. Effective data privacy measures give individuals confidence that their personal details are secured from unauthorised access and misuse.

Alternatively, data sharing involves users giving explicit consent regarding which aspects of their personal data can be shared and with whomever. This process ensures transparency and trust, as users are informed about what data is being shared, the purpose of sharing, and the parties involved. By agreeing to data sharing, users can manage their digital footprint and participate in data exchanges that offer mutual benefits, such as personalised services or enhanced user experiences, while still maintaining control over their personal information.

Nonetheless, in this unprecedented era of evolving digital landscape, more and more users of technology are concerned about the privacy and sharing of their data. Even so, the digital footprint of  technology users has grown exponentially. Everyday personal data and information are being shared in order to access or use services online. More so, users are sharing their information to mobile applications to be able to use those applications. Social media is yet a gigantic platform that is constantly fed with user information every second. 

While sharing of data and personal information is happening daily and freely by users in Papua New Guinea on various online platforms, many users are unwilling to obtain a digital ID, due to lack of data privacy and sharing regulations. In a survey conducted by YuTru last year, many were concerned about the use of their data or security of data. However, personal information is constantly and  freely shared online on social media and numerous other sites. 

The YuTru Digital ID  will allow subscribers of Yutru to protect their data and control the information shared across Participants of YuTru. This ensures that the Subscriber has control over the information shared and keeps their data  in one place instead of it being scattered and duplicated within the economy.  This makes it easier for a Subscriber of YuTru to update personal information once and be used in different businesses. Participants in the YuTru Scheme will only use information that is required for providing requested service. Every time the subscriber’s information is used, the subscriber will be notified. 

With YuTru’s cutting-edge technology platform, businesses can leverage customer information effectively while ensuring compliance and transparency. YuTru Digital ID empowers subscribers by ensuring that Participants are charged for accessing and using personal data and creating a fair and secure ecosystem. 

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